TO HIDE: “verb. Put or keep out of sight; conceal from the view or notice of others. 2 (of a thing) prevent (something or someone) from being seen”
DARK: “with little or no light. 2 hidden from knowledge, mysterious”
The Room, Autumn/Winter 09-10. Photographer: Emilio Tini
The colour black has been attributed with several values, some of them are: darkness, mystery, comfort, power, authority… an endless list of connotations that we are all aware off and take into consideration when using this colour. However, how many people are actually trying to transmit that message through by their choice in outerwear and which message are they trying to send? Are these messages in some way connected?
Gareth Pugh, Fall 2008, Images through Style.com